• Experience

Heifer International

October 2009 – Current

Little Rock, AR

• SEO/SEM Test Marketing Manager

I direct all Search Engine Marketing/Search Engine Optimization efforts at Heifer International, a worldwide non-profit fighting to end poverty and hunger across the globe. I also manage a successful PPC program, all banner ads, retargeting campaigns, and test various new marketing techniques for any and all internet marketing. I also design the majority of the internet banner campaigns and consult on Heifer’s newest online project, Heiferblog.org.

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JM Associates – (a wholly owned subsidiary of) Career Sports Entertainment

May 2002 – May 2009

Little Rock, AR

501-372-6544

• Creative Director – ESPNOutdoors.com (2007-2009)

Led direction on marketing, ad campaigns, print and web design and overall look of ESPNOutdoors.com and Bassmaster.com. Helped raise hits on site from 15 million in 2006 to right at 100 million in 2008. Worked with many major brands in cross promotional campaigns. Strongly proficient in Adobe Photoshop, Adobe Illustrator and numerous other programs.

• Video Editor/Producer

Edited multiple 30 minute and hour long television programs on ESPN, espn2, OLN, VS., and National Geographic channel. Produced highly rated tv show Bass Tech on espn2 for two seasons. Proficient in Avid editing systems.

Digital Media Education Center

September 2001 – January 2002

Portland, OR

• Online Editor, New York Spin (director: Pedro Valiente)

• Sound Editor, Leather and Iron (director: James Archer)

• Picture Editor, Damaged Goods (director: Nadia Buckmire)

Received certification in all Avid Non-Linear editing systems in intensive course, working with real budgeted films that were on deadline.

• Education

Digital Media Education Center

September 2001 – January 2002

Portland, OR

Certificate Received for Mastery in Avid Editing Systems

Watkins College of Art, Design, and Film

August 1999 – May 2001

Nashville, TN

Major: Editing

Contact Info:

•E-mail: matt@mattbarnette.com (cell number available upon request)